Euthanasi An Alternative Mode Of Life Care - 1769 Words

End of life care is a prevailing issue in the United States that affects the terminally ill. It includes physician-assisted suicide, which is legal in five states and the practice of euthanasia which is illegal. (Barone, 2014). Delving deeper into the issue of end of life care reveals that this issue affects far more than the patient that is suffering. It raises the question of whether or not it is acceptable to reject the request of a person based solely on the socio-religious values of protecting life and ignoring the moral responsibility of ending the misery of another person even when they explicitly ask to end their suffering. Terminally ill, elderly, or disabled patients that are aware of the physical and mental deterioration caused†¦show more content†¦Patients, families, and physicians that oppose physician-assisted suicide, can seek alternative modes of end of life care, such as palliative care which intends to control suffering and not hasten the death of the patie nt. Physician-assisted suicide and its alternatives are options for competent patients to hasten death; however, what are the moral and ethical implications of such practices? Many people, young and old who are terminally ill or are facing a debilitating disease continually look for a way to ameliorate their pain and suffering. When the options for cure or successful recovery are bleak, the patient may ask for physician-assisted suicide. It is a procedure done with the consent of the patient and the patient administers the lethal dose. Physician-assisted suicide was first legalized in Oregon and four other states followed suit in 2008, legalizing physician-assisted suicide either through legislation or case ruling: Vermont, Washington, New Mexico, and Montana (Gonchar, 2014). Physicians in these five states are protected under the law, allowing them to write prescriptions for lethal medication if a terminally ill patient makes a request. The prescription drug administered by doctors to patients used to be pentobarbital, but is now out of production and instead doctors give secobarbital; the drug consists of a lethal dose of barbiturates, which ultimately l ead to the cessation of brain and nervous system activity (Barone, 2014). A common misconception

Itc 505 Ict Project Management - 1433 Words

Name :- Darshil Shah Student ID :- 11573432 Assessment – 2 Subject Name :- ITC 505 ICT Project Management Project Manager Details: Name :- Ketki Shah Organization:- First Energy Corp. Email Id:- kshah@firstenergycorp.com No – 1 What are his/her overall responsibilities as an IT project manager? Sol – 1 My responsibility is to execute projects that improve user experience or efficiency and hence help with company s business. Projects that improve user experience may be about implementing a new feature or simplifying an existing one; Projects that improve efficiency may do so by making application run faster; or by using less computing resources. I need to make sure manpower resources are available and have required skills, and that they are being used efficiently. I also need to make sure cross-team dependencies are identified early and tracked all the time. No – 2 What day to day tasks does an IT project manager carry out? Sol – 2 Frequently I get status check from my teams. If they are running into manpower resource issues; we address that by shifting resources from one project to another; or by hiring consultants to augment the workforce. Also if they need guidance on architectural decisions, I provide them help, by stepping in myself, or getting them in touch with experts who can. I also review their rollout plans to make sure all details are captured and taken care of; and risk mitigation plans are in place as well. Finally, we track each milestoneShow MoreRelatedProblems in E Choupal Itc3876 Words   |  16 PagesITC e-Choupal Weakness of e-choupal Although e-choupal helps eliminate the middleman and therefore allows farmers to get a better price for what they grow, it does nothing to solve the more fundamental problem of the inherent inefficiencies created by so many tiny farms. In addition, it relies on infrastructure, which is often lacking in rural communities. Electricity and telecommunication services can sometimes be less than 100 percent reliable in some of the places where echoupal has been implementedRead MoreManaging Information Technology (7th Edition)239873 Words   |  960 PagesSystems Development Project at Consumer and Industrial Products, Inc. CASE STUDY III-2 A Make-or-Buy Decision at Baxter Manufacturing Company CASE STUDY III-3 ERP Purchase Decision at Benton Manufacturing Company, Inc. CASE STUDY III-4 The Kuali Financial System: An Open-Source Project CASE STUDY III-5 NIBCO’s â€Å"Big Bang†: An SAP Implementation CASE STUDY III-6 BAT Taiwan: Implementing SAP for a Strategic Transition CASE STUDY III-7 A Troubled Project at Modern Materials

Founding Of The Ryanair Airline Company Essay Example For Students

Founding Of The Ryanair Airline Company Essay In 1985 Cathal and Declan Ryan has founded the company. The air hose started with a 15 ( 15 ) seater Embraer Bandeirante propjet aircraft and it was winging between Gatwick London and Waterford. On that clip London-Ireland flights held by Aer Lingus and BA ( British Airways ) . The company added a new path between Dublin and London in 1986 and competition started with the AL/BA duopoly. Company was refused by the authorities of Ireland, but the conservative authorities of UK has approved this new service. Harmonizing to some analysis Company was bring forthing the loss alternatively of net income but the average clip figure of clients increased often. By 1991 company started to believing about to do air hose profitable and this undertaking has been given to the Michael OLeary. Ryan the laminitis of company suggested and encouraged Micheal to analyze the US air hose theoretical account No Frill/Low Fares ) , which was utilizing by the Southwest Airline in US and after that the theoret ical account was implemented in the Ryanair. In 1995 at the completion of 10 twelvemonth of the company, the Ryanair was transporting 2.25 million riders. Ryanair overtakes the Air Lingus in the same twelvemonth and became largest riders air hose between Dublin and London and largest air hose on any path in the Ireland. Outline1 Mission statement:2 External Analysis3 Political Analysis4 A Economic Analysis5 Social Analysis6 Technology Analysis7 A A Environment Analysis8 Legal Analysis9 Dickering power of providers10 Dickering Power of Customers11 Menace of New Entrants12 Competitive Competition13 3. Ryanair s Resources and Capabilities14 4. Strategic Situation15 StrengthsA of the CompanyA A A A A A A A A A A A A A A A A A A A A A A A A A A A A A A A16 Engagements on the Internet:17 More than 94 % engagement on the cyberspace contributes in low cost distribution18 Aircrafts-Boeing:19 Ryanair has A unvarying fleet for care.20 Failings of the Company21 Opportunities22 Menaces for the Company23 5. Strategic pick.24 Options25 Michael Porter s Generic Strategies26 Opt. # 127 Bowman s Strategy Clock28 Ansoff Matrix29 Ansoff s Product/Market Matrix30 Opt. # 1 Opt. # 231 Market Penetration32 Option 133 A34 Merchandise Development35 A36 Market Development37 Implementation Methods of Options38 Option39 Impleme ntation Method Proposed40 Organic growing41 -A A A A A A A A42 Suitability 43 Life Cycle Analysis44 Value Chain Analysis45 Infrastructure46 HRM47 Techn.Dev.48 Procurement Mission statement: Mission of Ryanair is Provide Low menu Rate traveling at all the clip for all the paths. Key service committedness Puncuality Aims: Rynair believes on the undermentioned factors: One manner reserve to do flexible return for the riders. By commanding equipment cost, personal productiveness and client service cost runing cost maintain low. For equal groups best client service Maintain shor-haul paths often point-to-point flights. Flight verification and reserve system handiness on the cyberspace. No via media on safety and choice care of aeroplanes By utilizing accessory service sweetening of operating consequences. Concentrating on the standards of Growth, like more paths and increased frequence. External Analysis Political Analysis Ryanair operates throughout the Europe and any political alterations in any state can be consequence the scheme of Ryanair. Ryanair has some difference on each rider flew at Newquay Airport with Cornwall Country Council. Tax policy is another issue for Ryanair which can be create jobs for the company. Another political issue sing the hard currency back that European Law is to do return if any cancellation of the flight. This is non a large issue for Ryanair because Ryanair maintains their high quality service. An proclamation by the authorities of Ireland To interrupt up the province monopoly may be brought some inquiries in European air hose industry. However, if this program implemented so Ryanair can be earnestly affected It may barricade Ryanair future enlargement in the Ireland. A Economic Analysis Ryanair is European based company and so many of its operations are non affected by the exchange rate, as individual currency operates many of these states. The lone economical issue can the monetary value of Oil, as Oil pricing are increasing often, this can be consequence the low menu scheme of the company. The revenue enhancement policy bring negative impact on the employees of the company as Europen Union has announced EU deleted duty-free on intra-EU . Social Analysis European Union is and economic brotherhood of 27 states. They developed a individual market and individual currency for exchange. A big figure of people travel every twenty-four hours from one state to another state so they need a best solution and inexpensive menu going which is provided by the Ryanair. Technology Analysis Ryanair is taking the best advantage of engineering by supplying solution through the cyberspace. But this tendency is turning in the European Airline Industry and other air hoses are set uping their web site. By utilizing the engineering Ryanair save cost and open up gross like advertisement income. A A Environment Analysis Greenhouse emanation is the large issue which is confronting by Ryanair. Ryanair scheme has a positive environmental impact. At present, air power histories for approximately 5 % of the UK s emanations, but this is expected to lift to 25 % by 2030 ( Economist 2005:35 ) . The other chief environmental issue is noise, the 737-800 will to cut down this issue. Legal Analysis The reiterated regulation against illegal province subsidies hoped to be set up just trade for the air hose industry of Europe. EU determination was based on non-discrimination statute law forestalling airdrome from offering differential trade to different air hose operators. On the contrary, Ryanair may necessitate to refund punishment for interrupting regulation. Porter s Five Forces Analysis Dickering power of providers Ryanair s chief providers are Boeing. Two possible providers of planes for Ryanair in the market are Airbus and Boeing but Ryanair s chief provider is Boeing.Tring to exchange provider would be really dearly-won because pilots would hold to trained for the new mechanics. Ryanair controls air power fuel through lie Price. Small and regional airdromes can hold small dickering power as comparison to large and commercial airdromes because they merely dependent on one air hose. Ryanair avoid large airdromes and work from regional airdromes such as Stainsted and Gatwick. Dickering Power of Customers Customers are monetary value sensitive. It is really easy for client to exchange from one air hose to other air hose. Due to the increasing tendency of reserve through internet client can easy alter air hose. Ryanair is supplying really low menu to clients but clients are non loyal. The statement that the serial killer is addicted t EssayThere are some benefits of this method Latest Technology Cost Spread Choice of Location No Inappropriate Cultural History The above options can be evaluated for suitableness, acceptableness and feasibleness and so these can be successfully implemented. Suitability means wheather a scheme fulfil the demands those are needed to stay runing an administration. Furthermore whether the chosen options are in the line of mission, vision and aim of the administration. To prove suitableness following should be determined: Examine whether the administration possess the cardinal resources to prosecute the option. Analysis of the administration s external environment, whether the option is suited for the administration. Determine the competitory advantage and if go in front with the option would it take the administration to a good fiscal public presentation. 2.A A A A A Acceptability Acceptability concerned with the expected public presentation result of the scheme. A fiscal hazard analysis should be done here. The effectivity of the impact on the followers: Employees -A A A A A A A A Bankers -A A A A A A A A Customers -A A A A A A A A Suppliers A A A A A A A A Stakeholders -A A A A A A A A Stockholders -A A A A A A A A A 3.A A A A A Feasibility Feasibility examines the undermentioned options: -A A A A A A A A Internal restraints which would curtail the execution of the option and besides the failing that would compress the option -A A A A A Would the option better public presentation degree within the resources? -A A A A A A What resources are possessed and extra demands to prosecute the options -A A A A Commitment from directors and human resource and the physical restraints e.g. industry-rights and air-space statute law. Suitability Life Cycle Analysis Life Cycle Analysis demoing Ryanair s place The above figure shows the Life Cycle Analysis for Ryanair. Ryanair is supplying services from the last two decennaries and we can state that the company is in its adulthood phase, it can be seen from the above figure. Keeping go on low cost schemes Ryanair can increase the gross revenues and rebelliously profitableness of the administration can be increased. Ryanair should utilize the following coevals aircraft as an chance and new fashioned uniform can be give the better dynamic expression of the administration. Climate alteration is playing a critical function. Due to alter of clime Eastern Europ contries are going tour topographic points and pulling the visitant to at that place. Thousand of visitants are going to Eastern states every twelvemonth merely for merely sing the topographic points. Skyroute air power has already started flights for some of these topographic points but still there are chances for Ryanair. Value Chain Analysis Infrastructure HRM Techn.Dev. Procurement Inbound Operations Outbound Marketing Service Logisticss Logistics A ; Gross saless Figure 6: An Illustration of Ryanair s Value Chain The chief nucleus competences of Ryanair are: -A A A A A A A A Their unique cost film editing policy -A A A A A A A A Robustness -A A A A A A A A Culture Execution of option 1: Continue following the low cost schemes, takes into consideration all of Ryanair s chief nucleus competences. In footings of hardiness, rivals of Ryanair can copy but if non implemented in the right manner, could turn out damaging to rivals. Implemention of Option 2: New Investment: New investing for modrnised fleet, leads to cheap care: will go more uniformed with merely one theoretical account ( 737-800 ) . Large sum of finance should be needed for the option because purchasing new aircraft is non a cheaper solution. But Ryanair can afford this solution and can travel in front with thic option. Being such a big air hose, with ?300 million net income merely in 2007 and holding a high degree of laterality in the European market, this option proves to be the most suited for the administration. Option 3: New Markets: By spread outing concern into new market can be profitable as we discussed supra in this study there are some chances in Eastern European states where a big graduated table of net income can be seen easy. Ryanair should travel for it and by spread outing concern into new states and new markets within the Europe will assist to bring forth a big sum of net income. The most Suitable strategic option to be implemented is Option 2: Investing in modernized fleet, which leads to less expensive care: will go more uniformed with merely one theoretical account ( 737-800 ) , besides newer planes will necessitate less care. Acceptability Option 2: New Investment: Acceptability for option 2 which leads to less expensive care: will go more uniformed with merely one theoretical account ( 737-800 ) , besides newer planes will necessitate less care. This is big net income generating option and the return will about one and a half times the net income of 2007. The purpose of merchandise development is to carry through the demands and follow the alterations need by the clients. To fulfilling the clients about the service of Ryanair that Ryanair is supplying them a better quality service as comparison to others. In this option Ryanair besides introduced a new fashioned uniform for the employees so they can experience alteration and this will construct a good relationship between clients and staff. Benefit to Stakeholders: Following this option all stockholders will acquire profit because their portion value will increase. Banks besides get benefit in footings of big sum demand to implement this option, so bank rebelliously will affect. By following this option public perceptual experience consequently acquire changed. They feel the alteration as new uniformed aircrafts, fleets and new appareled staff is ready to welcoming them at airdrome and aeroplanes. Feasibility Option two is perfect for the company because Ryanair possess all the resources which are needed for the option such as finance. The above diagram shows the 2055 to 2008 there was two times growing in Ryanair s gross and more than 50 percent net income addition. So it is cleare that fiscal capablenesss of Ryanair can back up this option and hence it is executable for the company. Ryanair is paying better to their employees over the last twelvemonth. The employees of Ryanair are acquiring highst wage among other air hoses runing in Europe. With the execution of option 2 Ryanair can go on to supply 100s of new occupations and 10s of promotional chances. Ryanair is a Europe s major air hose which is 50 % cheaper than any other European air hose. Ryanair is continue to turn. Accordint to IATA ( Internation Air Transport Association Ryanair is universe s largest international air hose which carries Largent international riders.

Types of learning styles Essays - Education, Educational Psychology

Types of learning styles By: Trevor Pool Visual learners Visual learners learn through seeing. This means when you have to teach through the eyes. Visual learners learn best from diagrams, pictures, videos, and notes. They have a hard time absorbing information through speeches or long discussions. Auditory learners Auditory learners learn from listening. They learn best from speeches and discussions. An auditory learner might need to read softly to learn where as a visual learner does not. Tactile learner Tactile learners learn from interacting with objects. The more they touch, move, do the more that they learn. They are the type of people that like to do hands on learning. Visual intelligence Visual intelligence is how good your ability is to understand graphs, charts, and videos. Verbal intelligence Verbal intelligence is the ability to comprehend speeches and directions. If your verbal intelligence is high then your skills can be writing speaking and much more. Logical intelligence Logical intelligence refers to be able to use math reasoning or logical numbers in order to find a solution to any given problem. The most famous logical thinker is bill gates the creator of windows. Bodily intelligence Bodily itelligence refers to the ability to comprehend bodily movements skillfully. These movement can be used in construction, music, and gymnastics. Musical intelligence Musical intelligence refers to the ability to think with your ears. This can include many music careers such as DJ, songwriter, and singing.

Harry Potter Character Analysis Essay

Harry Potter Character Analysis Essay Harry Potter Character Analysis Essay Example Harry Potter Character Analysis Essay Example Joanne Katheline Rowling is the writer of Harry Potter fantasy series, one of the best selling series all over the world. The main character being Harry – a young boy who is the main protagonist. In this paper we look at Joanne Katheline Rowling’s stand on the heroes and monsters. According to Rowling, the heroes infringe canons and have weaknesses; they go hand in hand to rescue people’s lives. On the other hand, the monsters violate rules and commit evil for their own interest. Harry Potter: Good and Bad Monsters have weaknesses. In Harry Potter series, there is monster, Draco Luis Malfoy, who is a Slytherin student at Hogwarts School of Witchcraft And Wizardry. Lord Voldermort is a monster, too. He is the devil in the series. He greatly opposes Harry Potter. In addition, he is said to posses the might to conquer the Dark Lord. Malfoy and Voldermort is the major adversaries throughout the series. The monsters have weaknesses, too. Their worst fear is darkness – they only come out when there is light. Draco is a good example. When Draco joins Hogwarts School of Witchcraft And Wizardry, his bed is near the window. He has chosen this place so as to get a glimpse of twilights. He wants to see when the sun is rising and when it is setting. Draco wants to be noticed all the time whenever he is with friends. He often seeks attention from Harry to escape rejection. Harry is renowned as the ‘chosen one’. This title creates animosity and jealousy towards Harry by Draco Malf oy. In school Harry engages in quidditch – a game in which players use broomsticks with the aim of getting the ball. It is similar to hockey. Draco’s jealousy heightens when Harry becomes the kingpin of the game despite being the youngest. Consequently, Malfoy joins the Slytherin team so as to compete with Harry’s Gryffindor team. Whenever the two teams meet there is chaos caused by Malfoy and his friends. When Decora, the new girl, arrives at Hogwarts, she encounters Malfoy who leads her to the hall. As they walk, Harry passes by and Decora shifts attention to Harry. She likes Harry’s eyes; this makes Malfoy jealous. On the other hand, Lord Voldermort tries to retaliate by killing Harry. He does so because Lily, Harry’s mother, sacrificed her life instead of Harry’s. Harry’s parents were believed to be foretelling about the killing of Voldermort. Harry Potter is the main protagonist in this series. He is the only child of James and Lily Potter. He is said to be partially possessing magic. When Harry was born his parents believed he would destroy Voldermort the monster. On the contrary, Voldermort kills the Potters. This happened as a result of the parents protecting their beloved son from the monster. During his early years Harry is a young orphan who is taken care of by Pertunia Dursley. Harry portrays the heroes who are out to commit evil with the aim of rescuing people’s live. At the beginning we meet Harry, a young boy, who is feeble, poor and neglected by the guardian. In the Chamber of Secrets we are introduced to Harry’s friends, Hermione Granger and Ron Weasley. Hermione is a female protagonist, close to Ron and Harry. She was born with abilities of being a witch and she boasts about her status. Besides saving Ron and Harry whenever they are in trouble, she also fought for rights of the other muggle-born – like Neville Longbottom. She goes on saving those who had similar features with the monsters – like Hagrid. As for Ron, he is a young boy and classmate of Harry. In the Chamber of Secrets he is seen as timid and kind-hearted boy. He helps Harry to flee from the uncle Vernom’s house. Harry had been locked in the room so as not to go back to Hogwarts School of Witchcraft and Wizardry. Ron comes to rescue him with a flying car and takes him home. Ron, Harry and Hermione are the leading characters in the series. They are the heroes throughout all the series. Harry is a young boy who is constantly opposed by Malfoy. As we know, no one is born perfect. Abilities are perfected as one grows. J. K. Rowling in her works shows us Harry’s weaknesses. He is full of fury and under certain circumstances he is haughty. There was the moment when he manages to rescue Ginny Weasley who shed blood by piercing Lord Voldermort’s diary which he had found in the bathroom. In the event of unveiling the person who opened the Chamber of Secrets at Hogwarts, Harry finds a diary belonging to Tom Riddle (Rowling 15). He later finds out that Riddle is indeed Lord Voldermort who is responsible for killing of his parents. This acknowledgement makes him feel bitter because of the love he had towards his parents. The three heroes go to the forbidden forest in order to get the hidden truth. At the Chamber cave in the forest they find Ginny who has been said that he had been taken to the forest. Harry finds Ginny who has fainted and looks half dead. Voldermort appears to accuse Ginny who was the one who had opene d the chamber (Rowling 25). As a result, Harry learns that Riddle is the monster. Due to his fury he pierces the diary and Ginny comes back to life. Although he is skinny he is strong and is a real fighter. With the description given about Harry we could never expect him to do so. In Hogwarts School of Witchcraft And Wizardry, the rules are to protect a student’s right. Due to differences among the students, they violate the rules with different reasons. The major similarity between heroes and monsters is that they do not obey stipulated rules. The difference is that heroes break rules so as to save lives, while monsters break rules for their personal interests. For instance, Voldermort kills Harry’s parents so as to gain the fame of witchcraft. Voldermort goes on by targeting Harry. He has greed for power. As for Draco Malfoy, while at Hogwarts, he goes to an extent of forming a gang that insults, bullies and undermines Harry. It is not allowed to bully students in Hogwarts. Malfoy does this so as to draw attention away from the friends. On the other hand, Harry is a selfless person. He has a character that is admired by all. Harry he is a go-getter. He believes in action that benefits all. When in Hogwarts, Harry flies to Malfoy so as to get Ne ville’s Remembrall. This happens during Madam Hooch’s flying lesson. We see that he disrespects Madam Hooch, but he does it out of the goodness of his heart to assist Neville in locating the gift that had been given to him by his grandmother (Rowling 22). The heroes believe that disobedience benefits the entire school. When Harry disobeys the uncle and comes back to Hogwarts, he helps the school remain open from the fact that he makes the school access the students to teach them. Ron also returns to school for his second year. The three heroes really believe in themselves. Although the protagonists, Harry, Ron and Hermione break the rules, they do so to assist to rescue the muggles and pure blood. They use their magical powers, such as flying cars, to rescue people. On the other hand, the monsters have different reasons. They break rules so as to gain fame or to get attention from the rest. This difference is brought by the greed for power between the antagonists and protagonists. What Is Harry Potter Trying to Teach Us? This question is of particular importance in a view of the fact that a brave hero has gained popularity among a tremendous amount of people, both children and adults. A lot of people love this hero as everyone can find something similar that is close to him/her. The character of Harry Potter is truly a â€Å"storehouse† of valuable personal qualities that can be rarely seen in the modern world. Harry Potter is a bright and good personage. It is difficult to overestimate his importance for modern people, regardless of their age, sex, or national origin. In this paper, the significance of Harry Potter as a teacher of life values and principles for the modern reader will be analyzed. Moreover, attention will also be given to his psychological qualities that formed the basis of life position and ideas. Harry Potters Character In the first book (Harry Potter and the Sorcerers Stone) the reader learns about him very important things, namely, that he is special and unlike everyone else. He lives with his aunt and her family who do not treat him well. He has lost his parents at an early age and now he is a burden on the shoulders of his aunt. However as he grows older, he realizes that he is not an ordinary boy who, for example, can speak with a snake at the zoo. At school, he reveals himself as a very brave and selfless boy who is always ready to help. He finds out who killed his parents and the reason of this act. He is not afraid to call out the name of the murderer, though, other magicians avoid this name because of their fear. Harry wants to find this wizard and destroy him. Harry makes one feat after another. With each victory, he comes closer to his main goal to defeat the villain, who is terrible and treacherous. This battle ends with a victory not by chance, since Harry Potters spiritual qualities a re the key to his success. Let us denote them. Like his mother Lily, Harry Potter loves people and believes in them. Stingy in the external manifestations of emotions, the boy is very sentimental and at the same time noble, courageous, and brave. He does not allow himself to put his feelings on display. The life with his callous relatives, who did not give due care to an orphan who needed their support, played its role in the development of Harry’s character. Harry is able to see the best in people, desperately opposing himself to his relatives, who have never had â€Å"human† qualities. Harry cannot abstract from his own emotions and rely only on the facts. He follows his intuition and often acts based on his first impressions. Consequently, he often attracts runs into trouble. Harry has a very weak point. Once he finds out about the way his parents were killed, he starts to blame himself for the fact that all his family, relatives, and friends die, giving their lives for the sake of him. Like the Himalayan heights, Harry cannot get rid of this terrible and loneliness. Harry follows his principles, but he also accepts tips from the adults whom he likes. What Harry can Teach a Reader As we can see, uneasy life allowed Harry to develop valuable personal qualities which not all people can boast of. While reading the entire series of Harry Potter books, it is possible to talk about the special importance of the hero for the modern reader. First, it should be said about the notion of friendship. Harry teaches that friendship is never given easily as it must be earned. Therefore, despite the importance of grades in school, friendship is the most important (Harry Potter and the Sorcerers Stone). At the same time, one should remember that friendship is always self-perfection, so it is important to hear others and appreciate friends. A true friend will always be close, despite the fact that the whole world might turn against them. Friendship requires loyalty and willingness to help a friend. Harry Potter is such a good friend that he values these qualities in his friends. For example, in the second part (Harry Potter and the Chamber of Secrets), all the schools students thought that Harry was the heir of Slytherin. However, his true friends supported him and did not betray in a tough moment. Moreover, a true friend can even sacrifice his/her own live for a friend. Friendship is also associated with the ability to take responsibility. As noted by Joyce Pines (2011), â€Å"we learn that while you have to take responsibility for your own actions, you also need support and friends you can trust. Harry has great friends in Ron Weasley and Hermione Granger, but they dont always get along. There are miscommunications and hurt feelings, just like real life. But in the end, they stick together.† The second thing, which Harry teaches his reader, is love. Though â€Å"life is fettered with darkness – death, pain, and, yes, even scars– but that love isn’t extinguished by this darkness because it is a universal truth† (â€Å"What Harry Potter Teaches Us About True Love†). People cannot live without love, as well as without friendship. At the same time, people should not shout everywhere about love. It must be confirmed by people’s own actions. A person is ready for many things for love, including death. The story of Harry Potter also reveals the concept of fame and glory, which unfortunately are not permanent. One needs to remember that friendship and love cannot be bought with money or gained with the help of fame. Moreover, Harry Potter draws the viewers attention to the problem of life mistakes. The emphasis is not on the idea that we should not make mistakes, but on the fact that all of us must learn to recognize own mistakes and try to correct them. The topic of forgiveness, including self-forgiveness, occupies one of the central places in the book. It is very difficult to forgive, but it is a necessary thing to do. However, one must clearly understand when to use it. One should make his or her own choice whether to forgive such actions as a betrayal, murder, and deceit. Moreover, Harry Potter teaches us that we should not believe everything which is attractive and seems to be nice. The most important is to see the essence of a thing or event, especially when it comes to human relations. Not always people that seem to be good and noble are good and noble in reality, and vice versa. The familiarity with Harry Potter’s character also provides with an opportunity to answer the question about death, which is of primary concern to many people. Regarding the death, Harry Potter indicates that it is a natural process, which usually occurs unexpectedly. It is very scary to watch and suffer when some of the loved ones dies. Harry also suffers the death of loved ones. However, he teaches that we should continue to live, no matter what happens. Harry believes that life consists of both happy and sad moments, and nobody should forget about it. He makes us understand that one needs to take life as it is. The story of Harry Potter is not only a story of the struggle between external good and evil, but also a story of the struggle between good and evil within oneself. Each of us has both bad and good sides, and the main task is to fight against the inside evil inside. To fight and to win. Harry Potter is an example of optimism and faith not only in himself, but also in his friends. This young man combines the goodness of heart, sensitivity, and responsiveness. At the same time, the fearlessness of his soul directs his life and actions in the fight for just a cause. Harry Potter is not a simple wizard whose main task is to perform magic actions. I think that this hero can be called a modern Socrates. Despite his youth, Harry is able to amaze a reader with the power of his spirit, steadfastness of his faith, and devotion to his life ideals and principles. As we know, these qualities glorified an ancient philosopher Socrates. Like no one else, Harry knows how to make friends, love, and show care and attention. He is capable of compassion and understanding others. Harry teaches the reader to show independence of personal choice, responsibility for own actions, and willingness to pay the penalty if one is guilty. This hero is an embodiment of the most precious values in life. Therefore, his importance for the modern reader can hardly be overestimated. Harry Potter is a great teacher not only for children, but also for adults. It is no wonder that people of all ages cannot but fall in love with the image of Harry Potter. Harry Potter deserves being imitated in his most positive attributes as he is a heroic and dignified person. The story of Harry Potter is not a usual fairy tale, but a guide that helps us to understand the complexity of life and at the same time it offers options for its dignified passing.

A Night in the MVSEVM

A Night in the MVSEVM A Night in the MVSEVM A Night in the MVSEVM By Maeve Maddox A reader, noticing the way the word museum is engraved on some statues and entrances, writes: I am wondering why the word Museum is spelled Mvsevm . . . on many older things like statues. Until the twentieth century, classical Latin was an indispensable part of the school curriculum. Anyone who had been to school beyond the age of seven had at least a smattering. What are now called elementary schools or grade schools were once known as grammar schools. When the term grammar school originated, the grammar meant was Latin grammar. Because Latin was regarded as being much classier than English, it was often used to commemorate special occasions. For example, Latin was the language of choice on diplomas, ceremonial proclamations and stone inscriptions on statues, tombs, and museum entrances. The classical Latin alphabet did not contain the letters J, W or U: A B C D E F G H I K L M N O P Q R S T V X Y Z It did not have what we call lowercase letters either. Latin inscriptions, therefore, were written in all capital letters. The letter V stood for both the vowel sound we represent with the letter U and the consonant sound we represent with the letter W. During the second century CE the rounded U form of the V appeared in Latin writing. A carved inscription that substitutes a V where English would use a U is supposed to look like classical Latin. Hence the capitals and the Vs for Us. Besides, Id guess that its much easier to make a V with a chisel than a U. Want to improve your English in five minutes a day? Get a subscription and start receiving our writing tips and exercises daily! Keep learning! Browse the Spelling category, check our popular posts, or choose a related post below:English Grammar 101: All You Need to KnowThe Writing ProcessHow Many Sentences in a Paragraph?

Operation Management Coursework Example | Topics and Well Written Essays - 1000 words

Operation Management - Coursework Example The role of this department shall be to source for appropriate human resources based on the specifications of the client or employers. It will also classify employees using their skills base and experience to align them with the various vacancies in the corporate world. The head of the human resources shall report directly to the Chief Executive Officer. The head of operations shall be in charge of the operations department. He shall be responsible for all the operations and activities of the company in relations to offering recruitment and placement services. He shall also report directly to the Chief Executive Officer. The marketing manager who shall report directly to the CEO shall head the marketing department. The responsibility of the maketing department shall be to increase the visibility and coverage of the company in the selected locations and to recruit new accounts. Lastly, the head of finance and accounts shall head the finance and accounting department. The responsibilit y of this department shall be to source financial resources for running the company and manage the financial resources and records. He shall report directly to the CEO. In order to promote synergy, all the functional areas shall be allowed to share information and communicate openly on a day-to-day basis and through weekly meetings chaired by the CEO. The wheel organization structure is mainly applicable performance of the procurement and distribution functions. Raw material are purchased at the hub or center and then distributed to the various regions for processing. Similarly, product deliveries are organized at the center and distributed to the various regions along the spokes (Knowledge & Helen 2005: 47). An example is provided in the fig. below In the traditional divisional structure, employees from diverse specializations are placed together in formal groups based on similar products or services, geographical regions and

Time management Essay Example | Topics and Well Written Essays - 2500 words

Time management - Essay Example INTRODUCTION A lot of people often say and wish they had more time. Time is something that is always out of our reach. We need time like we need water and air. But we can never get enough of it. But is this really true? Or is it just we have time but we don’t know how to make the most of it? We have 24 hours a day, 168 hours in a week and about 480 hours a month less 8 hours of average sleep. We just need to manage it properly and make the most of it. TIME MANAGEMENT Considering our time, we have to balance it to 3 major factors namely work, family and pleasure. We see our work differently. To some people, work is drudgery which is a necessary evil (Koscec, n.d.). To others, work means fame and fortune, or a life’s mission and contribution of love (Koscec, n.d.). These differences on how we see work will affect us on how we do our work. Some people see work as joy, as a monotony, and as an escape. But work should truly become love for our family made visible (Koscec, n. d.). This is the means to support them, the means to send the children to school and even to provide their wants. Thus, it is very important to manage our time to do our job effectively. Many people consider family as the one of the most important things in life. However, there are a lot of times that people cannot manage time effectively that they cannot spend more quality time with their families. This greatly affects family relationship. It is very hard to choose which one to prioritize over the other. But I believe that we don’t need to choose, we just need to know how to manage. Aside from family and work, we also have issues on our personal time for leisure and enjoyment. This is the time that we pamper ourselves after all the stress that we got from work or life. Sometimes, we really need to have a good break from all the stress or even just a short time to please ourselves. Guys usually go to the gym or have good drink and poker night with friends. Women usually pampe r themselves to the spa and go shopping. The question is, do we still have time for all of this? Yes, we do. And this is the reason of this paper. Time management is the art of arranging, organizing, scheduling, and  budgeting  one’s time for the purpose of generating more effective work and productivity (www.wisegeek.com, What is Time Management?). Since we live in a busy world, we need time management to do all our tasks and responsibilities. A lot of researches, books, magazines are dedicated to provide the people steps on how to manage their time. It is very important to all of us to be able to manage our time. Our work, family and our happy selves are all waiting for us to spend our time with them. Time Management at Work There are a lot of steps on how to start managing our time. It is just a matter of setting ourselves that we have to be responsible in following the steps and that it is for our own good. We may have a rough start but getting through the ways will m ake us realize the steps are just so easy to do. We just have to put our minds and hearts to it. Here are the steps to follow on how to manage our time at work. Step one, make a plan. According to Christina Crowe (n.d.), setting a time to plan out our day, whether it is going to be in the morning or later at night is a swift start. We should think about the most important tasks that need to get done and how to get them done. It will help to keep us focused on our tasks if we make a detailed plan.

Positive and negative impacts of social networking sites Essay Example for Free

Positive and negative impacts of social networking sites Essay THE POSITIVE PART Social networking Web sites are helping businesses advertise, thus social networking Web sites are benefiting businesses economically. Social networking Web sites are helping education by allowing teachers and coaches to post club meeting times, school projects, and even homework on these sites. Social networking Web sites are enabling advancements in science and medicine. Job hunting Stay in touch with friends Positive causes/awareness THE NEGATIVE PART The very nature of such sites encourages users to provide a certain amount of personal information. But when deciding how much information to reveal, people may not exercise the same amount of caution on a Website as they would when meeting someone in person. This happens because: the Internet provides a sense of anonymity; the lack of physical interaction provides a false sense of security they tailor the information for their friends to read, forgetting that others may see it. Sharing too much information on social networking sites can be problematic in two ways: firstly, it can reveal something about you that you’d rather your current or future employer or school administrator not know, and second, it can put your personal safety at risk. Another potential downside of social networking sites is that they allow others to know a person’s contact information, interests, habits, and whereabouts. Consequences of sharing this information can range from the relatively harmless but annoying—such as an increase in spam—to the potentially deadly—such as stalking. Another great issue of concern with social networking web sites is that of child safety. Read more:  Positive and Negative Effects of Social Media Essay Research has shown that almost three out of every four teenagers who use social networking web sites are at risk due to their lack of using online safety. (Joly, Karine, 2007) A lot of the web sites do have an age requirement but it is easily bypassed by the  lying about of one’s age. Even if they don’t lie about their age the average age requirement is around fifteen years old. Predators may target children, teens, and other unsuspecting persons online—sometimes posing to be someone else—and then slowlyâ€Å"groom† them, forming relationships with them and then eventually convincing them to meet in person In Touch with The World Family living abroad can be kept abreast of the latest happenings in your world as quickly as those living next door. Friends who you haven’t seen since school, and who have since moved away, are able to keep in touch. Social networking sites have made the world a smaller place. Conclusions As with most things in life there are positive and negative sides to social networking, both of which we have now explored. Ultimate belief is that when done in moderation, with checks and balances on how younger people in particular are using them, and with a firm grasp being kept on reality at all time, social networking sites are neither evil or a Godsend. They’re somewhere in between. Social networking isn’t for everyone, but it’s now such a massive part of all our lives, whether we embrace or reject the notion, that it can no longer be ignored. Privacy  Social networking sites encourage people to be more public about their personal lives. Because intimate details of our lives can be posted so easily, users are prone to bypass the filters they might normally employ when talking about their private lives. Whats more, the things they post remain available indefinitely. While at one moment a photo of friends doing shots at a party may seem harmless, the image may appear less attractive in the context of an employer doing a background check. While most sites allow their users to control who sees the things theyve posted, such limitations are often forgotten, can be difficult to control or dont work as well as advertised. Decreased Productivity While many businesses use social networking sites to find and communicate with clients, the sites can also prove a great distraction to employees who  may show more interest in what their friends are posting than in their work tasks. Wired.com posted two studies which demonstrated damage to productivity caused by social networking: Nucleus Research reported that Face book shaves 1.5% off office productivity while Morse claimed that British companies lost 2.2 billion a year to the social phenomenon. New technology products have become available that allow social networks to be blocked, but their effectiveness remains spotty. A False Sense of Connection According to Cornell Universitys Steven Strogatz, social media sites can make it more difficult for us to distinguish between the meaningful relationships we foster in the real world, and the numerous casual relationships formed through social media. By focusing so much of our time and psychic energy on these less meaningful relationships, our most important connections, he fears, will weaken. social networking has become a major part of society. Even big businesses and celebrities are jumping on the social networking bandwagon. Many people wake up each day and check social websites first thing in the morning instead of reaching for a newspaper. According to Mashable.com, as of June 2010, American Internet users spend more than 22 percent of their online time using a social networking site. Since people are spending such a large amount of time surfing social networks, it is important to point out some of the positive and negative effects that social networking can have on a society. Helping Small Businesses Social networking can help small businesses in a big way. Traditional mediums such as print magazine ads and radio commercials can cost thousands of dollars that some small businesses just dont have in a down economy. Social networking allows small business owners to connect with prospects and clients for free, costing nothing but time and energy. Marketers at small companies can post coupons to Facebook groups or run promotions on Twitter. In addition to generating revenue this way, companies also can get positive and negative feedback directly from consumers. Addictive A negative aspect of social networking is that it can be addictive. Spending  too much time on social networking sites can cause people to lose focus on tasks at work or around the house. Social networking needs to be used in moderation. If someone is spending so much time on social networks that they are not sleeping enough hours per night or are ignoring friends and family that want to spend time with them in person, social networking can be a serious problem. Sharing Too Much Another drawback to social networking is that some users are simply sharing too much information. People can lose their jobs or a friendship over leaking information on social networks. Even if a user of a social site has her privacy settings on the highest level, their information can still be passed on by someone on their friends list. It doesnt take much for an angry follower to copy and paste a status or download a picture if they are looking for revenge.

The Battle :: essays research papers

The Battle   Ã‚  Ã‚  Ã‚  Ã‚  The sun was touching the tree tops as it slowly descended in the horizon. Shadows were cast on the ground. The air was still hot and humid from the midday. A bit of a breeze was beginning to blow from the east sending a slight chill through our spines. We stepped unto the grounds and surveyed our surroundings. The playing field was perfect just like we had all imagined it would be. In the far distance there was woods along with a wide shallow stream. In front there was a field scattered with shields and barricades. We divided into units and went to gather up our gear. With our equipment in hand the whistle blows and friends become foes. Our mission was to survive, be the last team standing, we were to annihilate our opponents. With the signal given the war was under way.   Ã‚  Ã‚  Ã‚  Ã‚  My teammates and I gathered together at our base. There we came up with a battle plan. We were to separate and head in different directions eventually meeting up at an undisclosed location where we would ambush the enemy’s base . After everyone was clear on the objective we split up and went out to battle.   Ã‚  Ã‚  Ã‚  Ã‚  I ran across the field to the nearest shield and collected my thoughts. I could hear the orders being shouted from my fellow comrades in the distance as they engaged in a brawl with the enemy, â€Å"duck, cover, fire, fire†. Soon the brawl ended with a small victory as they scattered out into the sunset. My heart was pounding in my stomach. The sounds of the earth were magnified in my ears. Then it came to me, this was a war, this was life or death. Shoot or be shot, the setting had changed. With the new thoughts in mind I held tightly onto my gun gathered all my strength and courage and charged into battle.   Ã‚  Ã‚  Ã‚  Ã‚  I made my way slowly and quietly into the deep woods, like a recon soldier. My mind and senses were focused on the enemy. As I made my way down the beaten path I spotted movement in a far bush. I dropped to the ground and pushed my body flat against the cold earth. After a few seconds of silence I knew that I had not been seen. I crawled around the bush so I could see my pray. She sat there so still she blended in with the green color of the leaves.

Discussion Non Economic Development Essay

* Why might a country in an early stage of economic and technical development want to limit importation of goods from more developed countries? They might want to sale the same products that these developed countries already have mastered and marketed well. It might be in there interest to enact protectionist legislation. They want to be able sale as much of their domestic product without competition from dominant developed countries firms. This would increase the market share available to sale to their citizens. * When the U.  S. enacts tariffs on lumber imported from Canada who in the U. S. benefits from that tariff (not counting the government itself since that’s where the money paid as a tariff goes)? Who’s hurt? U. S. lumber companies and its stakeholders all benefit from tariffs enacted by the Federal government against lumber imported. This makes U. S. lumber companies more competitive and limits the amount of Canadian lumber able to enter US markets. US consumers are hurt by these tariffs we are not able to get the best possible price. It is not good for commerce in general for the government to be creating artificial prices. The market should be creating prices through supply and demand from interactions between buyers and sellers. * What is the impact of global commerce on world peace? Global commerce is helpful in some areas but it can be the thing that will start the next world war. For centuries man has been fighting over the right to control markets and be able to do business in certain parts of the world. There are obviously not enough resources for every country to be strong producers of products as the United States. It is a fact of capitalism that everyone cannot be the rich. Every country can’t be sellers of the same product. The closest possible thing we can do is get some equality. I do not see how developing countries can advance to the level of US-like status without the US or other developed countries declining.

Time Warner Analysis

BUSINESS CASE ASSIGNMENT 1 Jie Tian Zhaopeng Li A. As part of strategic planning exercise, describe and analyze the vision and mission statements of Time Warner Inc. There is no explicit vision or mission statements on Time Warner’s website. But according to the description of vision and mission statements on class the â€Å"ABOUT US† statement on the company’s website resembles the mission statement and the â€Å"OUR VALUES† statement fits the definition of vision statement. The â€Å"ABOUT US† statement describes that Time Warner Inc. a global leader in media and entertainment with businesses in television networks, film and TV entertainment and publishing, uses its industry-leading operating scale and brands to create, package and deliver high-quality content worldwide through multiple distribution outlets. First off, this mission statement is a product-oriented mission because it states what products and services it serves its customers. Second, the statement emphasizes that Time Warner is a global leader and provide services worldwide. It shows the scope and domain of the organization is around the globe.And it also clearly describes the organization’s purpose is to create, package and deliver high-quality content through multiple distribution outlets. The â€Å"OUR VALUES† on the website describes that the company encourages risk-taking and divergent voices, makes the highest quality premium content available on every device, creates value by working together within and across our business, upholds editorial independence and artistic expression, attracts and develops the world’s best talent and takes pride in serving the public interest.The â€Å"OUR VALUES† statement falls into seven categories which are creativity, customer focus, agility, teamwork, integrity, diversity and responsibility. The statements show the ambitious long-terms goals of the organization such as recruiting the worldâ₠¬â„¢s best talent and making its content available on every device. It also mentions how the organization will generate value for the future through effective teamwork, innovation and originality and embracing changes and opportunities B. Explain, in detail, its basis of competitive advantages using Porter’s generic strategies (show how this is supported through the firm’s value hain activities) Time Warner has four main subsidiaries which are Turner Broadcasting System, Warner Bros. Entertainment, Home Box Office, and Time Inc. Turner’s entertainment networks include TBS, TNT, Cartoon Network, tru TV, Turner Classic Movies and Boomerang. Turner’s news networks consist of CNN and HLN. Each of the subsidiaries of Turner has their own specialties for example that TBS focus on contemporary comedies like The Big Bang Theory, TNT focus on drama, tru TV focus on real-life stories from a first-person perspective.Warner Bros. Entertainment include Warner Bros. wh ich produces and distributes feature films, Warner Bros. Television Group which develops, produces and distributes television series, reality-based entertainment shows and animation programs for the Company’s network and third parties. Other subsidiaries under Warner Bros. Entertainment are Warner Bros. Animation Inc. , Warner Home Video, Warner Bros. Digital Distribution, Warner Bros. Interactive Entertainment, Warner Bros. Consumer Products Inc. and DC Entertainment.The third segment of the organization is Time Inc. which is the largest magazine publisher in the U. S. based on commercial avenue and published 21 magazines in print in U. S. and over 70 magazines out of U. S. which covers the topic of style and entertainment, lifestyle, news and sports. Time/Warner Retail Sales & Marketing Inc. is also a subsidiary under Time Inc.. Home Box Office (HBO) is the nation’s most widely distributed multi-channel premium pay television service which consists of recently releas ed uncut and uncensored theatrical motion pictures.Based upon the brief introduction of various segments in the organization above it can be concluded that the competitive advantage of Time Warner is founded on differentiation. Porter suggested that a firm could only apply one of the three generic strategies or the company could be â€Å"stuck in the middle† and will not achieve a competitive advantage. However, he also argued that firms could only succeed at multiple strategies by creating separate business units for each strategy.In Time Warner case differentiation strategy and differentiation focus strategy are both applied in achieve its competitive strategy. For networks and film business the company is competing with other film production and network companies. Television programming, feature films and news are the products of these industries which always have a massive audience scope and the companies try to differentiate themselves from competitors. The uniqueness of the product is the key in the competition that customers would like to pay a premium price for the products.Time Warner exploits its brand recognition and embraces innovation and creativity to product various different focused programs and movies to distinguish itself from its competitors. The competitive advantage is achieved through differentiation focus for HBO and magazines business because of their narrow market focus. Magazines like Essence and Golf face targeted audience instead of the broad scope audience. Time Warner has its own well developed distribution channel and sales& marketing company.Therefore, its differentiation could be effectively supported by the outbound logistics and Sales &Marketing sections in the value chain. C. Mintzberg’s family of strategies. Time Warner is involved in both the midstream and downstream business because it develops, produces and distributes feature films, TV programming and magazines. Time Warner distinguishes itself in achievin g competitive advantage through differentiation strategy and differentiation focus strategy. Time Warner elaborates its core business by market development strategy and diversification strategy.Time Warner develops its market mainly by geographic expansion and technology expansion. For example, Turner distributed 57 networks of it regional entertainment brands in over 200 countries. Time Inc. made all of its’ U. S. magazines available at tablet editions. The CW broadcast network cooperated with Netflix. Inc. and Hulu to expand its distribution channel. Time Warner extends its core business by the strategies of entry and control and listening. The 50-50 joint venture between Warner Bros. and CBS Corporation created the CW broadcast network.

Cultural Expectation of Media essays

Cultural Expectation of Media essays This essay is based on many of my own observations and does not reflect the opionions of any particular person/persons, organization, group,etc. This essay was created from personal introspection and by observing different forms of media I lead a discussion group for preparation of this review. The group focused on cultural expectations and the media and discussed an overview of media influence. The focus of the groups discussion was that media uses specific gender roles and stereotypes in an attempt to persuade the public to accept their beliefs. The main idea behind the group discussion was that forms of media such as television and print display various meanings and images that are directed to specifics groups in society. The groups discussion generally focused on the advertisements, T.V. shows, music, and print material such as books and magazines that targeted men and women. The argument that the group stressed was that media uses symbolism and underlying motives to convey m essages, sell products, and create idealistic settings that are stereotypically misleading and untrue. As a group, we had a collarborative effort. Each question allowed the group to explore the aspects of gender stereotypes in different ways. Miriam Whites article about gender roles and the fishery. The most important idea that we gained from Whites article is that stereotypes of women have existed for many years in Newfoundland due to government and industry involvement in the fishery. Men were the providers and the women stayed home and took care of the household. Modernization of the fishery segregated women as governments tried to keep men fishing and women onshore in the fish plants. Actually, the government and fishing industry saw women as a consumers instead of individuals that were capable of successfully providing for their family. Whites article mentions advertisements. This was a f...

Grammar and Style Tips in Microsoft Word

Grammar and Style Tips in Microsoft Word Grammar and Style Tips in Microsoft Word As well as checking your spelling, Microsoft Word has a grammar and style tool. And while this is no replacement for proofreading, it can offer helpful advice while you’re writing. But to make proper use of the grammar and style tips in Word, you need to know how they work first. Grammar and Style Tips in Microsoft Word If you’ve used Microsoft Word before, you may have seen squiggly lines under words or phrases. This is how Word highlights errors. For example: Here, for instance, we have two â€Å"errors† highlighted. The red line indicates a spelling mistake. The blue line, however, indicates a stylistic issue. If we then right click and select Grammar from the menu, Word suggests using the active voice instead. This is helpful because, while the passive voice is not technically incorrect, the active voice would be more concise. But you should take care when following Microsoft Word’s stylistic advice, as it does get things wrong. And if you are going to use this feature, we therefore suggest customizing the advice it provides. Customizing Proofing Options To customize the grammar and style checker in Word for Windows: Go to File Options Proofing Scroll down to the When correcting grammar and spelling in Word section Click Settings to open the list of grammar and style options Accessing the proofing options. Here, you will find options related to the following: Grammar and punctuation (e.g., subject–verb agreement, comma splices) Clarity and concision (e.g., use of passive voice, wordiness) Formal language (e.g., use of slang or contractions) Other stylistic issues (e.g., gendered or clichà ©d language) Grammar and style settings. Once you have selected (or deselected) the options required, click OK to apply them. You can then click Recheck Document to look for grammar and style issues that may have been missed while you were writing. In Word for Mac, meanwhile, the proofing options are accessed via Preferences Spelling Grammar. Make sure to check these if you want more control over the grammar and style tips.

H306 Mens Health Interview Essay Example | Topics and Well Written Essays - 750 words

H306 Mens Health Interview - Essay Example Unlike in the past when I would run my garage efficiently, I currently had to leave some of my responsibilities to my juniors a feature that has drastically reduced my earnings. Patient: Prior to the discovery of the condition, I had a health cover with a local insurance company in the city. However, the insurance catered only for the time I remained admitted in hospital. Once I was discharged, I had to pay for my subsequent visits to the hospital besides the fact that I have to buy the drugs that I use in managing the condition. The costs of drugs and regular visits to the hospitals have been unbearable for my family. As I had said, I had to relinquish some of the duties I would engage in in the past at my garage. This reduced my earnings owing to the fact that the garage is a small business. Additionally, the fact that I had to keep company at all times further complicated my lifestyle since I have to engage one of my sons. The news of my condition scared the stability of my family. On the day I collapsed, it took long for the people around me to settle on the most appropriate cause of action. I therefore nearly died at the scene. When my family eventually came to see me at the hospital, my condition broke their hearts. However, they have stayed supportive always understanding my situation and sparing money whenever possible. They have reduced their demand thereby making it easier for me to cope with my condition. Despite their support and understanding attitude, I still notice the pain n their eyes and the strain they undergo having to readjust their budgets in order to sustain me. Interviewer: Sorry for the pain sir, your condition is a result of lifestyle complications. What was your lifestyle prior to the diseases and how has this changed once you realized you have the disease? Patient: My doctors told me so too and I have in deed restructured my life in order to lengthen my life and manage the condition. I loved sugary foodstuff

Building of professional competence Essay Example | Topics and Well Written Essays - 1000 words

Building of professional competence - Essay Example According to the research findings it can therefore be said that communication remains one of the vital elements to every professional in conducting his daily activities. Communication needs to be very effective in businesses in order to create a mutual exchange of understanding between the conveyer of the information and the readers. Business communication ensures that there is constant flow of information. More than often, communication plays an important role in giving information to the interested parties of an organisation including employees and shareholders notwithstanding the general public. In the presentation on Harrods holdings, effective communication was made to various parties. This comprised of the customers who were served in Harrod holdings and investors who were the key shareholders in the company. With regards to the customers the report gives information based on the location of Harrod holdings within its business actual position in the market. In addition, the co mpany’s managers give a convenient highlight on the presence of other boutiques that Harrod holdings have around other parts of the world. The report given based on Harrod holdings also shows the owners of the company thus, giving the public the image of the company. year that it was founded as well as the year and place of incorporation; this shows the depthness and clarity of giving information. Through the report we have learnt on the significance of improving our interpersonal communication skills. Working with others In coming up with a report on Harrods holdings the staff worked together in groups to manage the company’s sales portfolio. In this group every individual exhibited a high level of corporation as it is highlighted by the high volumes of sales. Working in a team combines the skills and the creativity of a diverse number of individuals in the group. Teamwork is the key to the success of every team. During our reporting on Harrod holdings we devised a te am process, roles and behaviours. In managing a team all members occupational obligations are supposed to be considered, thus, working out the time into each member busy schedules remains important in working as a group. In the meeting, determination of members strength and weaknesses assisted greatly in task allocation. We owe the success in our team to our abilities to compliment each other and distribute tasks accordingly. In the team we had cohesiveness and productivity given that our final common goal was set. Improving own learning performance More than often, individuals set out standards that are geared on improving the learning performance. As a result, the study on Harrod Holdings was able to set out standards based on key skill that we identified over time within the activities carried by employees. These skills have assisted the company in developing themselves as independent learners from within the group members especially, as the employees focused on achieving the goa l of giving an increased sales production to Harrod Holdings. This is relevant in the presence of process skills that focus on target-setting through effective planning. Later on, we focused on process skill advanced to learning of new techniques

Ulcerative colitis Essay Example | Topics and Well Written Essays - 1000 words

Ulcerative colitis - Essay Example Fever, pain in the joints, weight loss, and GI bleeding may also accompany nausea and vomiting (Board, ADAM & National Center for Biotechnology Information, 2012) Though the exact cause is unknown there are many research studies that have been able to suggest with scientific validation the possibility of many factors, causes and contributions to the disease. One research study conducted in 2006 suggested that there was a significant genetic contribution that factored in those more susceptible to those with an inflammatory bowel disease (Satsangi,2006) Studies at the molecular level have identified and determined genetic susceptibility to ulcerative colitis. Of course this discovery is able to provide new insight into the pathogenicity of the disease and disease process. Risk factors usually include those in poor health and it is a higher risk between the ages of 15-30 and then resurfaces between the ages of 50-70. Family history and Jewish ancestry are also implicated though family history may be linked to genetics and studies in these areas are able to provide stronger links between this family history and the prevalence of the disease. Breastfeeding, appendectomy, and smoking are also associated risks (Head, and Jurenka, 2003). Normal system functions appear to be prohibited by ‘increases in certain inflammatory mediators, oxidative stress signs, deranged colonic milieu, decreased oxidation of short chain fatty acids, increased intestinal permeability, an increase in the production of sulfides, and decreased methylation,’ (Head, and Jurenka, 2003). Certain cytokines along with anti-oxidant levels as well as the presence of bacteria interfere with normal system functions. These systematic functional abnormalities each contribute to symptoms of ulcerative colitis. For example increased oxidative stress is manifested in the intestinal mucosa of patients. Bowel lesions are much more evident when the bacteria

Effect of Reducing Agents on the Growth of Magnetospirilla

Effect of Reducing Agents on the Growth of Magnetospirilla Shubhashri Chakraborthy, Pauline Shekina, Upasana Dey and Suthindhiran Krish Abstract: Magnetotactic Bacteria are a fascinating group of microorganisms. Magnetospirilla is a microaerophilic bacterium. The effect of reducing agents varies with the cell depending on the properties of the reagent. They also produce different redox potentials which force a substrate to follow specific metabolic pathway in order to change the product or rate of the reaction. So it is essential to study the effect of reducing agents on the growth of Magnetospirilla. Two strains of this bacterium, MSR-1 and RJS-1 were selected for the study. Reducing agents like Ascorbic Acid, Cysteine and Glutathione were prepared in various concentrations and the bacteria were cultured. The ideal concentration of the reducing agents required for the growth of these two strains was identified. Glutathione at the concentration 0.250mg/ml is found to be ideal for the growth of MSR-1 and Cysteine at the concentration of 0.250mg/ml is found to be ideal for the growth of RJS-1 strain of Magnetospirilla Keywords: Magnetotactic bacteria; Ascorbic Acid; Cysteine; Glutathione; Reducing agents. Introduction: Magnetotactic bacteria (orMTB) are a  polyphyletic  group of  bacteria that orient along themagnetic field lines of Earth’s magnetic field with the help of organelles called magnetosomes. Magnetosomes are iron crystals of magnetite or greigite. The movement of microorganisms in response to the magnetic characteristics of the environment is known as  magnetotaxis. Many efforts have been made to optimize the growth conditions of MTB.[4] Magnetospirilla are facultative anaerobic magnetic bacterium. Reducing agents can have very different effects on the microbial cells depending on the properties of the reagent and of the properties of the cell itself. Reducing agents can produce different redox potentials which might be force a substrate to follow a specific metabolic pathway in order to change the rate or product of the reaction.[6] Previous studies showed that changing the redox environment had a strong impact in the applications of Magnetospirilla. Therefore we studied the effect of different reducing agents at different concentrations on the growth of Magnetospirilla. Materials and Methods: Culturing the bacteria Two strains of Magnetospirilla, MSR-1 (DSMZ, Germany) and RJS-1(Marine Biotechnology Lab, VIT University) were grown in liquid Magnetic Spirillum Growth Medium (MSGM).[1] A stock of 500ml of the MSGM media was prepared without reducing agents and Resazurin. 7ml of the media were transferred in small vials and it was purged with nitrogen gas for 3 minutes to provide microaerophilic condition. The vials were sealed with butyl rubber septa and aluminium centre holed caps. These vials were autoclaved at 121 °C for 15 minutes. Stock solution of the reducing agents Ascorbic Acid, Cysteine, Glutathione and Sodium Sulfide (10mg/10ml) were prepared and filter sterilized. Heat sensitive materials such as vitamins were also filter sterilized. 70ÃŽ ¼l of filtered vitamin solution and 14ÃŽ ¼l of filtered ferric quinate solution were taken in sterile eppendorf tubes. Different concentrations of reducing agents (0.125mg/ml, 0.250mg/ml, 0.375mg/ml and 0.500mg/ml) were also taken in the eppendorf t ubes containing the vitamin and ferric quinate solutions. Using sterile needles and syringes these solutions were transferred into the vials. These vials were incubated at 37 °C in a shaker. Checking the growth of the bacteria The growth of the bacteria were observed using spectrophotometer. Optical Density (OD) was taken at 595nm in 24, 26, 29, 38, 44 and 48 hours of incubation. The values are plotted in graph to find the maximum growth rate. Results and Discussion: A graph was plotted against time in hours and the OD values taken for different concentrations of reducing agents. Figure 1. Graph showing the growth of Magnetospirilla (MSR-1) at various concentrations of Ascorbic Acid. The growth of MSR-1 was maximum at the concentration 0.500mg/ml of Ascorbic acid. Figure 2. Graph showing the growth of Magnetospirilla (MSR-1) at various concentrations of Cysteine. The growth of MSR-1 was maximum at the concentrations 0.250mg/ml of Cysteine. Figure 3. Graph showing the growth of Magnetospirilla (MSR-1) at various concentrations of Glutathione. The growth of MSR-1 was maximum at the concentration 0.250mg/ml of Glutathione. Figure 4. Graph showing the growth of Magnetospirilla (MSR-1) at various concentrations of Sodium Sulfide. The growth of MSR-1 was maximum at the concentration 0.500mg/ml of Sodium Sulfide. Comparing all the OD values the growth of MSR-1 was maximum at the concentration 0.250mg/ml of Glutathione. Figure 5. Graph showing the growth of Magnetospirilla (RJS-1) at various concentrations of Ascorbic Acid. The growth of RJS-1 was maximum at the concentration 0.375mg/ml of Ascorbic Acid. Figure 6. Graph showing the growth of Magnetospirilla (RJS-1) at various concentrations of Cysteine. The growth of RJS-1 was maximum at the concentration 0.250mg/ml of Cysteine. Figure 7. Graph showing the growth of Magnetospirilla (RJS-1) at various concentrations of Glutathione. The growth of RJS-1 was maximum at the concentration 0.375mg/ml of Glutathione. Figure 8. Graph showing the growth of Magnetospirilla (RJS-1) at various concentrations of Sodium Sulfide. The growth of RJS-1 was maximum at the concentration 0.500mg/ml of Sodium Sulfide. Comparing all the OD values the growth of RJS-1 was maximum at the concentration 0.250mg/ml of Cysteine. Our studies showed that optimal concentration of reducing agents showed increased growth. When the concentration of reducing agents is increased further it inhibits the growth because of toxicity. Optimal concentration of reducing agents reduces the lag time and enhances the cell density. Conclusion: There are many other reducing agents which are used for growing various species of Magnetotactic bacteria. From the results we got it is suggested that Glutathione at the concentration 0.250mg/ml is ideal for the growth of MSR-1 and Cysteine at the concentration of 0.250mg/ml is ideal for the growth of RJS-1 strain of Magnetospirilla. References: [1] Blakemore R P, Maratea D and Wolfe R S, â€Å"Isolation and Pure Culture of a Freshwater Magnetic Spirillum in Chemically Defined Medium,† Journal of Bacteriology, 140(2), 720, 1979. [2] Cody Nash, â€Å"Mechanisms and Evolution of Magnetotactic Bacteria,† 2008. [3] Damien Faivre and Dirk Schuler, â€Å"Magnetotactic Bacteria and Magnetosomes,† Chem.Rev, 108, 4875–4898, 2008. [4] John F. Stolz, â€Å" Magnetosomes,† Journal of General Microbiology, 139, 1663-1670,1993. [5] Tadashi Matsunaga and Toshifumi Sakaguchi, â€Å" Molecular Mechanism of Magnet Formation in Bacteria,† Journal of Bioscience and Bioengineering, 90, 1-13, 2000. [6] Xiangqian Li, Qilei Wang and Yemin Xue, â€Å" On the Change in Bacterial Growth and Magnetosome Formation for Magnetosprillum Sp. Strain AMB-1 Under Different Concentrations of Reducing Agents,† Jorunal of Nanoscience and Nanotechnology,13, 1392-1398, 2013. [7] Yoshihito Uchino and Suzuki Ken-Ichiro, â€Å"A Simple Preparation of Liquid Media for the Cultivation of Strict Anaerobes,† Journal of Petroleum and Environmental Biotechnology, S3-001, 2157-2160, 2011.

Physics of Baseball :: physics sport sports baseball

Missing Figures Baseball is a fascinating sport that is exceptionally fun to play. This assignment is all about understanding the physics of a few key aspects of this sport. One might ask what physics could have to do with baseball? Like most sports baseball involves physical motion. Baseball encompasses all three planes of motion through throwing, hitting, and fielding. All of the classical laws of mechanics can be applied to understand the physics of this game. Baseball is not a difficult game to comprehend, but it can a very long time to achieve a high level of performance. Usually one starts playing this game at a very young age and the first thing they start out with is throwing. Throwing a baseball involves exploiting all major muscle groups in the body to generate a large torque on the arm that will in turn create a high potential for speed when it is released. Throwing Throwing is a fairly natural activity for a person. Everyone at some point in time has thrown some object at a person. In baseball throwing becomes an art. Throwing a baseball is a relatively easy task, but throwing it accurately and with a high speed is difficult. People who play this sport spend a very long time perfecting their throw. When one throws a baseball properly they are using there entire body to generate a large force to propel the baseball. A general throwing position starts with a person rotated 90 degrees from there target with there throwing arm 180 degrees from the target and parallel to the ground. The person then starts rotating their body back towards their target while there throwing arm starts bending until it is almost 90 degrees to their elbow, while the arm is bending at the elbow the throwing arm is rotating such that the arm rotates back almost 180 degrees from the target. Meanwhile the person is leaping forward with the leg that was initially pointed at the target while there other leg is planted into the ground. The person is bending at their waist and the other arm is rotating into their body. Around the point where the driving leg strikes the ground the throwing arm is rotating foreword at a tremendous angular speed and the person lets go of the ball. At the point where the ball is let go the persons body pulls the planted leg forward and the throwing arm finishes its motion towards the driving leg.

The 20th Century State of the American Dream

The American dream has always been a popular and typical subject matter in literature and arts in the United States. Though not a lot of people may be able to define the term in technical detail, Americans certainly know it by heart. The American dream has grown to a multitude of meanings over the years. A 15-year old girl may see the American dream as winning Ms. USA and being able to represent her country in front of the whole world. A young college student on the hand may see it as finding the most promising job and succeeding in his dream profession someday.While a newly wed man may see the American dream as acquiring his own house and property in a typical sub-urban area where he can start his life with his family calmly and peacefully. These are just some possible faces of American dream based on the perspectives of Americans from different walks of life. However, the real and concrete definition of ideal may not be that certain. The American dream have also been observed to ev olve through the years since it has to base itself on the necessity of the American society.And considering the current state of the American society in this modern age of the 20th century, the American dream can be easily seen as the vision of America as an economically stable, politically peaceful and societally harmonious nation. In this light, one may easily see how the different sectors of the country contributes to the achievement of this dream. However, although it can be observed that all of the American's visions are directed to this goal, there may still be things that hinder the achievement of this ultimate dream.In Loren Hickock's letter to Harry Hopkins in 1934 reveals the state of America, and this was reflected in this statement: â€Å"A Promised Land, bathed in golden sunlight, is rising out of the grey shadows of want and squalor and wrethchedness down here in the Tennessee Valley these days† (Hichock, 1934). The United States of America as the nation on whic h the roots of the state if Tennessee stands was evidently described as a gifted nation showered with golden sunlight. This entails a lot of positive things. This can entail how rich the soil of America is, and this can entail how great it natural resources are.This could have made the American Dream reachable if only the showers of the golden sun was put to good use. In the same letter by Hickock, she describes the state of American farm lands in Tennessee and how these lands, despite their arability and richness do not even grow sufficient crops for people to consume. Hickock writes, â€Å"Crops grown on it are stunted. Corn, for instance, grows only about a third as tall there as it does in Iowa. They tell me it isn't even good timber land. Just a thin coating of soil over rock. † (Hickock, 1934). This was during the 1930s.The situations at present may already be the same, but these confessions may reveal a pre-existing predicament which may have found its way to the roots of all Americans. A similar situation to this which can be seen to hinder America in achieving its ultimate dream is people's waste of resources. Just like the failure of earlier Americans to maximize the capacity or arable lands in Tennessee, American nowadays are suffered with debts and unnecessary financial debts that eventually make them fail in balancing and maximizing their prime resource which is money.Aside from the dilemma on resources, one of the most significant dilemmas of Americans that may have hindered them for so long in achieving the American dream is racism and discrimination on religion. The popular men's magazine in the US, Playboy conducted an interview with Malcolm X regarding the state of racism in America. During the 1960s. In Malcom X's answers, his view of the American dream was clear; however, the destruction of this dream was depicted even clearer. Malcom X says: â€Å"Freedom, justice and equality are our principal ambitions[†¦ The white man has t aught the black people in this country to hate themselves as inferior, to hate each other, to be divided against each other[†¦ ] the brainwashed black man can never learn to stand on his own two feet until he is on his own. We must learn to become our own producers, manufacturers and traders; we must have industry of our own,to employ our own† (â€Å"Playboy Interview Malcolm X, Alex Haley†, 1963). In these lines, the division between black and whites Americans was very apparent.It seemed like these people were living in two separate nations, when in fact, there were sharing one ground. Hence, there was practically no concrete sense of unity during that time. And although most Americans would claim that racism has finally found its end in the country, it can never be denied that it has created a serious scar in America's history. That although the current American society may be doing everything to heal the issue, the scar will always be there and it will never be erased in America's face.This can also be one of the most significant and considerable hindrances of achieving the American dream. Today, almost everything is being commercialized already. Everything seems to have a price tag. Because of this, people are becoming more and more competitive against each other to the extent that human rights violations are committed against their own countrymen. Evidently, in this kind of situation, achieving the ultimate American dream would be impossible. America has always been deemed as the land of the free.But considering how pressured, restrained and oppressed people are now due to financial debts, poltical predicaments and economic instability, America may not be totally free after all. At least not yet. This picture can be easily seen in this statement of Hickock in the same letter she sent to Hopkins: â€Å"And all over the state, in rural areas, the story is the same– an illiterate, wretched people, undernourished, with standards of l iving so low that, once on relief, they are quite willing to stay living so low that, once on relief, they are quite willing to stay there for the rest of their lives. It's a mess† (Hickock, 1934)

Rcsc214 Exam 1

Chapter 1 Retailing-consists of the final activities and steps needed to place merchandise made elsewhere into the hands of the consumer or to provide services to the consumer. Last step in supply chain. Trends that affect Retailing today: * E-tailing- ie. The Internet accounts for less than 5% of retail sales but has changed consumer behavior. (speed, convenience, control, vast info, lowest prices) hasn’t destroyed †¦ *Bricks-and-Mortar retailers – Retailers that operate out of a physical building. ’ but B & M retailers must give customers more control to combat E-tailing.Outshopping-when customers get needed info (such as proper size or how to assemble a product) in the store and then orders it online for a lower price and to avoid paying sales tax. * Price Competition Loss Leader-selling a product at or below its cost Bottom Line-net profit on an income statement *Same-Store sales-compares an individual store’s sales to its sales for the same month in the previous year. *Market Share-the retailer’s total sales divided by total market sales *Scrambled Merchandising- exists when a retailer handles many different and unrelated items.The result of the pressure being placed on many retailers to increase profits by carrying additional merchandise or services (with higher profit margins) that will also increase store traffic ex. Convenience store that sells low margin gasoline but high margin bread, milk, beer, ciggs ETC. Supercenters, gift cards in grocery stores but causes cost increases in RENT, INVENTORY COSTS, LABOR COSTs *Category Killer-a retailer that carries such a large amount of merchandise in a single category at such good prices that it makes it impossible for customers to walk out without purchasing that they need, thus KILLING the competitionCategorizing Retailers Census Bureau- NAICS code Number of outlets- Chain? Or not? *Standard Stock list-a merchandising method in which all stores in a retail chain stock t he same merchandise *Optional Stock List approach-merchandising method in which each store in a retail chain is given the flexibility to adjust its merchandise mix to local tastes and demands. *Channel Advisor or Captain-the institution (manufacturer, wholesaler, broker, or retailer) in the marketing channel that is able to plan for and get other channel institutions to engage in activities they might not otherwise engage in.Large store retailers are often able to perform the role of channel captain. *Private Label Branding- May be store branding, when a retailer develops its own brand name and contracts with a manufacturer to produce the product with the retailer’s brand, or designer lines, where a known designer develops a line exclusively for the retailer. Margin/Turnover Gross margin percentage- measure of profitability GROSS MARGIN/NETSALES Gross Margin-NET SALES – COST OF GOODS SOLDOperating Expenses-expenses that a retailer incurs in running the business other t han the cost of merchandise Inventory Turnover- refers to the number of times per year, on average, that a retailer sells its inventory. High Performance retailers-retailers that produce financial results substantially superior to the industry average. Low margin/low turnover-operates on a low gross margin percentage and a low rate of inventory turnover†¦ will not be able to generate sufficient profits to remain competitive and survive. High Margin/Low turnover-(bricks and mortar) high gross margin percentage and low ate of inventory turnover ( high end stores, mom and pop) Clicks and Mortar-instore and online Low margin High turnover- low gmp, high rate of inventory turnover (wal mart, amazon. com) High, High- convenience stores, 7 eleven, circle k, Location- new non traditional places. Size *Store management- the retailing career path that involves responsibility for selecting, training, and evaluating personnel, as well as instore promotions, displays, customer service, buil ding maintenance, and security *Buying-retailing career path whereby one uses quantitative tools to develop appropriate buying plans for the store’s merchandise lines.Analytical method –finder and investigator of facts Creative Method- Idea person Two pronged approach- both analytical and creative CHAPTER 2 Strategic planning- involves adapting the resources of the firm to the opportunities and threats of an ever changing retail environment * Development of mission statement * Definition of specific goals and objectives for the firm * Identification and analysis of the retailers strengths, weaknesses, opportunities and threats –SWOT ANALYIS * Development of basic strategies that will enable the firm to reach its objectives and fulfill its missionMission statement- a basic description of the fundamental nature, rationale, and direction of the firm. Market Share- retailer’s TOTAL SALES/ TOTAL MARKET SALES Profit-based Objectives-deal directly with the monet ary return a retailer desires from its business ROI/RONW- Return on investment/ Return on Net Worth STRATIEGIC PROFIT MODEL (MEMORIZE) Net ProfitMargin| Net Profit /Total Sales| Return on Assets| Net Profit* /Total Assets| Financial Leverage| Total Assets/Net Worth| Return on Net Worth|Net Profit*/Net Worth| X = Asset Turnover| Total Sales/Total Assets| Stockouts- products that are out of stock and therefore unavailable to customers when they want them Productivity objectives- state how much output the retailer desires for each unit of resource input: Floor space, labor, and inventory investment. * Sales prod: net sales/ total square feet of retail floor space * Labor prod: net sales/#of full time equivalent employees * Merchandise prod: net sales/average dollar investment in inventorySocietal Objectives- those that reflect the retailer’s desire to help society fulfill some of it’s needs. * Employment objectives * Payment of Taxes * Consumer Choice * Equity * Being a b enefactor RASM- (revenue per available seat mile) calculation used by airlines. Yield Management- the understanding, anticipating and reacting to changing customer needs in order to maximize the revenue from a fixed capacity of available services. (1)low marginal costs (2)fixed capacity (3) perishable product (4)fluctuation demand (5)different market segmentsPersonal Objectives-reflect the retailer’s desire to help individuals employed in retailing fulfill some of their needs. * Self Gratification * Status and respect * Power and authority Strategy- a carefully designed plan for achieving the retailers goals and objectives. 3 strategies Get shoppers into your store/ traffic strategy Convert these shoppers into customers by having them purchase merchandise (retailers conversion Do this at the lowest operating cost possible that is consistent with the level of service that your customers expectTarget market-the group of customers that the retailer is seeking to serve Location-g eographic or cyber space where the retailer conducts business Retail mix- the combination of merchandise, price, advertising and promotion, locations, customer service and selling, and store layout and design Value proposition- clear statement of the tangible and/or intangible results a customer receives from shopping at and using the retailer’s products or services Operations Management- deals with activities directed at maximizing the efficiency of the retailer’s use of resources. It is frequently referred to as day to day management.CHAPTER 6 Horizontal Price Fixing- occurs when a group of competing retailers (or other channel members operating at a given level of distribution) establishes a fixed price at which to sell certain brands of products ILLEGAL violates Sherman Antitrust Sec 1 Vertical Price Fixing-occurs when a retailer collaborates with the manufacturer or wholesaler to resell an item at an agreed upon price Price discrimination- occurs when 2 retailers buy an identical amount of â€Å"like grade and quality† merchandise from the same supplier but pay different prices. Clayton act makes only certain forms illegal DEFENSESCost justification- differential in price could be accounted for on the basis of differences in cost to the seller in the manufactur, sale, or delivery. Due to differences in quantity or method. Changing market differences-justifies based on the danger of imminent deterioration of perishable goods or on the obsolescence of seasonal goods. Meeting Competition in good faith -lower price was made in good faith in order to meet an equally low price of a competitor Deceptive Pricing-occurs when an misleading price is used to lure customers into the store and then hidden charges are added; or the item advertised may be unavailable.Predatory Pricing-exists when a retail chain charges different prices in different geographic areas to eliminate competition in selected geographic areas. Palming off-occurs when a retai ler represents that merchandise is made by a firm other than the true manufacturer Deceptive advertising-when a retailer makes false of misleading advertising claims about the physical makeup of a product, the benefits to be gained by its use, or the appropriate uses for the product. Bait and switch- advertising or promoting a product at an unrealistically low rice to serve as â€Å"bait† and then trying to â€Å"switch† the customer to a higher priced product. Product liability laws-deal with the seller’s responsibility to market safe products. These laws invoke the forseeability doctrine, which states that a seller of a product must attempt to foresee how a product may be misused and warn the consumer against hazards of misuse. Expressed warranties- are either written or verbalized agreements about the performance of a product and can cover all attributes of the merchandise or only one attributeImplied warranty of merchantability- made by every retailer when t he retailer sells goods and implies that the merchandise sold is fit for the ordinary purpose for which such goods are typically used Implied warranty of fitness- a warranty that implies that the merchandise is fit for a particular purpose and arises when the customer relies on the retailer to assist or make the selection of goods to serve a particular purpose Territorial restrictions-are attempts by the supplier, usually a manufacturer, to limit the geographic area in which a retailer may resell its merchandiseDual distribution- occurs when a manufacturer sells to independent retailers and also through its own retail outlets One way exclusive dealing arrangement-occurs when the supplier agrees to give the retailer the exclusive right to sell the suppliers product in a particular trade area Two way exclusive dealing arrangement- occurs when the supplier offers the retailer the exclusive distribution of a merchandise line or product in a particular trade area if in return the retaile r will agree to do something or the manufacturer, such as heavily promote the suppliers products or not handle competing brands. ILLEGAL. Tying agreement-exists when a seller with a strong product or service requires a buyer to purchase a weak product or service as a condition for buying the strong product or service Ethics-set of rules for human moral behavior Explicit code of ethics-consists of a written policy that states what is ethical and unethical behavior Implicit code of ethics- an unwritten but well understood set of rules or standards of moral responsibility Chapter 14Empowerment- occurs when employees are given the power in their jobs to do the things necessary to satisfy and make things right for customers. Servant leadership-an employees recognition that their primary responsibility is to be of service to others. 20% of customers generate 80% of sales value proposition-the promised benefits a retailer offers in relation to the cost the consumer incurs customer relation ship management CRM-comprised of an integrated information system where the fundamental unit of data collection is the customer, supplemented by relevant information about the customer erformance appraisal and review- is the formal, systematic assessment of how well employees are performing their jobs in relation to established standards and the communication of that assessment to employees Motivation-is the drive that a person has to excel at activities, such as a job, that he or she undertakes Esprit de corps- occurs when a group of workers feel a common mission and a passion for that mission and a pride in being part of the groupFixed component- typically is composed of some base wage per hour, week, month, or year Variable component-is often composed if some bonus that is received if performance warrants Fringe benefit package-is a part of the total compensation package offered to many retail employees and may include health insurance, disability benefits, life insurance, retire ment plans, child care, use of an auto, and financial counseling Job enrichment- the process of enhancing the core job characteristics to improve the motivation, productivity, and job satisfaction of employees.